CASE STUDY: MELBA LONDON
MATERNITY WARE SPECIALIST, MELBA,
SHOOTS EXTENSIVE 2012 CLOTHES LINE UP
I have been working with MELBA LONDON since
the companies birth back in 2000.
Since then I have seen the rise of this small brand
specialist and helped to build their reputation in the
fiercely competitive maternity ware market with
distinctive imagery.
Company owner, Rebecca and I have always worked
closely together to pull together the annual shoots.
"We initially started shooting the garments in the
studio", says Rebecca, "but quickly realized that
creating a story around a location was producing
images that brought the whole collection alive".
The most recent shoot was conducted in a
location house in north London, which by
careful initial selection proved a fantastic back
drop the 2012/13 maternity range.
For more images, please click the portfolio tab.